Trinity AI-assisted startup funded to transform content licensing
Posted on: 10 September 2024
ADAPT Centre startup Contenseo, based in Trinity, has secured €390,000 funding from Enterprise Ireland to pioneer new technology aimed at streamlining content licensing
A new startup venture based in the ADAPT Research Centre for AI-Driven Digital Content Technology at Trinity College Dublin, aims to transform the content licensing industry with an innovative service, assisted by artificial intelligence (AI).
The project has secured €390,000 funding from Enterprise Ireland through the Commercialisation Fund.
Contenseo aims to connect copyright holders and publishers with people who want high-quality content to engage and grow their audiences. The system saves time and money by making the licensing of content convenient, swift and secure.
Led by principal investigator, Dr Carl Vogel, the startup will provide content owners with the opportunity to earn more income from their copyrighted material, while offering buyers a better way to access high-quality content.
Stephen Conmy, co-founder of Contenseo (pictured above on left), said: "Our ethos is to help and reward the creators and copyright owners of high-quality content. Our system is a place where creators can register and then license their work - including written work, video, audio, images and designs. The system also makes it much easier and faster for people who want to license (buy) high-quality content. And they can do so easily, by using our innovative Licence Finder."
Contenseo’s online service bridges the gap between those looking to license their content and those in need of high-quality, licensable material. The Licence Finder allows buyers to request licences for content across the internet. The novel digital assistant leverages machine learning and natural language processing (NLP) capabilities to inform the content licensing process, making it transparent, efficient, and successful for all parties involved.
Aiden Murray, co-founder (pictured above on right), said: “With a simple line of code, Contenseo can help any website or platform license out (sell) their content. For copyright owners and publishers of all sizes, our system simplifies licensing, the negotiation of terms, reporting and invoicing through a unified dashboard. We like to say, ‘It’s like Shopify for content licensing’. With Enterprise Ireland’s support and the world-class expertise in AI and machine learning within ADAPT, our solution will optimise the licensing process for licensors and licensees.”
The service will appeal to a wide range of customers including publishers seeking to increase web traffic, publications looking to generate additional revenue, businesses aiming to populate their inbound marketing with high-quality content, creators seeking content for their projects, and AI developers in need of legal, high-quality data. Additionally, copyright holders can leverage the technology to license their content and data, opening new revenue streams.
Content sellers (licensors) are given an easy way to monitise their content. By working with Contenseo, creators and publishers benefit from immediate global distribution potential, enhanced SEO through authoritative backlinks, superior copyright protection, and a streamlined integration process. This approach saves time and opens up new licensing opportunities, supported by comprehensive AI-driven assistance.
Content buyers (licensees) benefit from a more affordable, faster, and easier way to access high-quality content without the need to commission new work. Expert-driven content can be difficult to create in-house and having it can significantly enhance a website’s authority and audience engagement. The scalability offered by Contenseo and the elimination of traditional content challenges make it an attractive option for content professionals and publishers alike.
What is content licensing?
Content licensing is a legal agreement that grants permission to use copyrighted material, such as text, images, videos, or music, for specific purposes. It's essentially a contract between the copyright holder (licensor) and the party seeking to use the content (licensee).
More information on Contenseo is available online: www.contenseo.com